Digital Marketing Agency for Baby Brands & Infant Product Companies

SEO, PPC, Content & Social Media

We are the specialized digital marketing agency that helps baby brands and infant product companies expand internationally and dominate their markets.
Babycare Agency partners with baby product manufacturers, infant brand companies, and childcare product businesses to develop comprehensive digital marketing strategies that drive brand awareness, increase market share, and boost B2B sales channels.

Who we help

At Babycare Agency we support international babycare, kids’ fashion and toy companies that want to enter and grow in the Spanish market. We design integrated digital marketing and communication strategies that combine SEO, social media, Paid Media, branding, web development and PR. Our goal: to increase your brand’s visibility in Spain and build strong trust with Spanish parents, families and retailers.

International babycare brands

We work with global manufacturers and distributors of baby and early childhood products: strollers, car seats, feeding bottles, sleep systems, hygiene and care products. We help them adapt their positioning to the Spanish market, highlighting innovation, safety and quality to reach retailers, specialized stores and local families.

International maternity & fashion brands

We collaborate with companies offering solutions for pregnancy, postpartum and breastfeeding – from ergonomic accessories and maternity fashion to self-care products. We build strategies that localize your brand for Spanish mothers, creating educational content, digital campaigns and retail partnerships.

Toy and kids’ product companies

We support international toy manufacturers, kids’ fashion brands and gift retailers in their market entry into Spain. From adapting your brand message and online store to managing influencer campaigns and distribution contacts, we help you stand out in a competitive and trend-driven industry.

Parenting & family service providers

We also assist companies in the parenting and family services sector – such as play centers, family activity hubs and early education providers – in entering Spain with a localized communication strategy, community management and digital growth campaigns.

Authors and content creators (international expansion)

We work with authors, publishers and content creators in the parenting and kids’ space who want to expand into Spain. We help localize their editorial projects, grow digital platforms and build partnerships to reach Spanish-speaking audiences.

Distributors, importers & retail chains

We help international distributors, importers and retail chains enter and scale in Spain. From go-to-market planning and buyer outreach (specialty & mass retail) to trade marketing, marketplace operations, regulatory/labeling guidance, and localized SEO/Paid Media to drive demand.

Our B2B Marketing Services for Baby Brands

From strategy to execution, we cover all your needs in-house. Our team provides a full range of digital marketing services for baby brands to drive growth:

SEO for Baby & Children's Brands

We boost your visibility on Google with specialized SEO for baby care products, toys, and baby fashion.

Social Media Marketing for Children's Brands

We manage your social media with engaging content and targeted campaigns to connect with families and industry professionals.

WordPress Web Design for Baby Brands

We create WordPress sites designed for children's brands (baby care, toys, and baby fashion) that aim to sell more and build trust.

International Marketing & New Market Entry

We help you enter the Spanish market or expand globally with digital internationalization strategies and campaigns.

Brand Development for Baby Product Companies

Boost your baby care, toy, or children's fashion company with a solid, coherent, and memorable brand identity.

Amazon & Marketplace Marketing

We optimize your products to stand out on Amazon and other marketplaces, managing internal SEO, reviews, and advertising to increase your sales.

Portfolio

Discover how we’ve helped international baby brands grow in the Spanish market.

A marketing and communication agency that truly understands your industry

Why Baby Brands Choose Babycare Agency

We’ve been working for over 15 years with brands in the babycare and parenting sector. We know how families think, which channels perform best, and how to build trust through consistent, strategic communication.

We understand your product, we understand your audience, and we speak their language.

Some of our clients

Trusted by babycare brands from Europe, Asia and the Americas.

"With their support we were able to improve in all related areas"

"We worked with Babycare Agency on SEO, Social Media strategy and relaunching our website. With their support we were able to improve in all related areas. They always take the initiative in sharing ideas, are able to think out of the box and have a strong sense of identifying areas of improvement proactively. We are happy having found a Social Media partner contributing to our success by providing us with the entire range of professional services we need.